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Using Big Data in Marketing

Using Big Data in Marketing Firmbee.com

According to VentureBeat, big data can help firms make better marketing decisions.

Organizations regularly rely on big data to make decisions, keep the business running and strategize for the future. They have come to adapt an ever-growing set of data sources – both internal and external – and an increasing range of tools to put the data to use. 

Read the article VentureBeat

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